Associazione Duroniese di
Montreal Marzo, 2003 Vol.1 First, determine the audience of the newsletter. This
could be anyone who might benefit from the information it contains, for
example, employees or people interested in purchasing a product or requesting
your service. You can compile a mailing list from business reply
cards, customer information sheets, Business cards collected at trade
shows, or membership lists. You might consider purchasing a mailing list
from a company. Next, establish how much time and money you can spend
on your newsletter. These factors will help determine how frequently you
publish the newsletter and its length.



